Wedding season is fast approaching and brides have one thing on their mind- the Dress! Luckily for local brides Dawn Gray opened Lace and Company in Columbia last December and set out to provide the bridal experience every girl dreams of. When looking to open her boutique Gray knew Downtown was the perfect location “It’s the heart of the community, there was no doubt I’d be Downtown.” Brides are greeted at the door by a friendly and knowledgeable staff which Gray calls her family and then are swept away to browse their extensive line of gowns. The bride’s guests are taken to one of two plush sitting areas to wait and see what gowns will be considered.
There is a seemingly endless line of gowns to pick from designers such as Maggie Sottero, Casablanca, Venus, Allure, Stella York, and Madison James when you walk in the store. Gray reflected on the current style in bridal and noted brides are trending towards a more elegant dress. Lace is one of the top requests, along with straps or sleeves compared to strapless just a few years ago, but Lace and Company can meet the needs of any bride.
Boasting an in house seamstress to make alterations a breeze, Lace and Company also offers the ability for a bride to create a custom dress of their dreams. If design is not your strong suit have no fear. Gray attends market twice a year to curate their collection and expects their Fall collection to arrive within a month. Lastly for the bride looking for the deal of the century, the boutique also has a rack of gowns priced at $100 to choose from at all times.
So how do Gray and her staff know when a bride has found their dress? “There’s a look of contentment that comes over them or a tear may fall. They just know, “she said. It doesn’t stop with the dress either. Brides can choose from an array of sparkling accessories, sweet veils and modern birdcages, shoes, and even bridal lingerie.
Lace and Company is unique in that they are able to assist the entire wedding party with their look for the big day. The boutique offers bridesmaids gowns in every hue and even a convertible dress with an adjustable top. Flowers girls have their pick of soft and sweet dresses while the men and boys are guaranteed to look sharp in one of several tux options available. Let’s not forget the Mother of the Bride/Groom as well. The boutique recently started carrying the elegant, feminine styles mothers have been requesting.
Lastly for the bride that needs a little more help planning Lace and Company carries wedding and party invitations. Choose from fun whimsical styles or a more traditional look for the showers, parties, the rehearsal dinner, and ceremony. Have a vision of what you want? Lace and Company can help create the design you are looking for.
Dawn Gray is excited to be here in Columbia and take part in such a special time in women’s lives. In just a short time since opening Lace and Company has created an experience like none other in her hometown. Lace and Company is available for the bride with all the time they need to plan and even those in dire need of help on short notice. She recounted a story to us about a bride devastated by a gown she had ordered herself online. Dawn’s team sprang into action finding a dress off the rack and altering to fit with just ten days before the wedding. “We made it fit,” Gray said, “She was grateful. Those are who you remember.”
Lace and Company is located at 112 W 7th Street, Columbia, TN 38401: (931) 982-6238.